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Basics of Optimizing Keywords for Your Smal Business Website

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An integral part of any campaign for search engine optimization (SEO) is the research and choose keywords for your website. This is basically the words or terms that you are trying to defend in the search engine. Once you do choose these keywords, you need to enter keywords in the content and tags of your website is considered relevant for search engines when ranking your site. This includes the copy on your website, and all page titles, heading tags and links.