How Blogging Is Beneficial To Your Website

Same Domain Blogging Blogging is an easy way to add content to your site without having to know HTML. It's even more helpful to add a blog on the same domain (example - Adding content to your blog daily or weekly will keep the search engines coming back to your site. You should write your blog posts on topics or search phrases that are relevant to your keyword. Every blog post you create is a webpage that targets your keywords for that page. Having a blog on the same domain will add to the number of pages that are a part of your website. This increases your internet presence. Good content is paramount for attracting targeted visitors to your website. A blog's content should also be relevant to the site as a whole. Existing Blog Customers You can use your blog to reach out to existing customers on another domain or one that is similar to yours with special offers, information, and display ads. It is very easy to add product sales pages and you won't need a

How To Boost Your Keyword Density On Your Web Site To Gain Top Positions

Let's talk about what keyword density is and how to improve your keyword density on your web site. To improve your keyword density ratio there are three parts that we will need to address. Part 1: Content When it comes to the Search Engines content is king! Yes king! Search Engines want web sites that are rich in content. Content is words that are embedded in text on your web site. Your keyword density ratio is one of the most important ingredients of getting good Search Engine rankings and influences the Search Engines on how to rank your web site accordingly. For those of you who are not sure what keyword density is and how the Search Engines use it to configure their ranking structure, let me explain. Keyword density is the total number of times your keywords appear within the content of your web page, including text, hyper links, and the ALT tag of your images. I will explain each of them so you will have a clear understanding of the principles. Your keyword density is measured

Paid and Free Online Marketing Strategies to Build Your brand

There's two major ways to advertise online, one is using paid advertising programs and the other one is using free advertising platforms. The idea is to send targeted internet traffic to an offer in order to get responses and feedback from interested prospects. Paid Advertising Paid advertising can come in different forms but the most popular ones are called: SEM (search engine marketing) using PPC (pay-per-click), display advertising, shopping networks, video advertising using Google AdWords, Bing Ads, Yahoo Ads, just to name a few. The idea behind PPC is a simple one, advertisers are only charged by networks when their paid ads running are clicked on and prospects are directed to the web pages or landing page offers. Depending on the type of industry or niche market and advertising networks, PPC prices can vary greatly from.50 cents to $60.00 or more each time a prospect clicks on a running ad. In general insurance, loans, mortgages, attorney services are among the highest cost-p

Choosing the Right SEO for Your Small Business Website Marketing

SEO could benefit many businesses who are looking to increase their online presence and drive more targeted traffic to their websites. Unfortunately the SEO industry is not known for its transparency and this can be confusing for businesses that are wondering just what exactly they will be getting in return for their investment. The SEO industry has also attracted a lot of cowboys who employ "black-hat" techniques that go against the policies of Google and the other search engines. You should make sure that your SEO will be done using ethical "White Hat" techniques. Businesses that unwittingly employ an SEO that uses these techniques may see short term results until Google discovers the footprints left behind by these techniques, at which point they will see a negative effect on their search engine rankings. The black hat SEO offers quick fixes and is usually long gone by this point! What's With all the Hats? The term "Black Hat" comes from the

Why Facebook Marketing is a Good Marketing Platform for Marketers

Social media is something that has become very popular in the last few years and that's why Facebook marketing is a good marketing platform for marketers. If you have thought about it before, it is time to educate yourself on the topic. Look at this advice to learn more. Increase customer engagement by commenting on the things they post on your Facebook wall. Keep an eye on all of your followers comments. This is particularly important if the comment that has been left for you is negative. Negative comments may show what you are doing wrong and you can correct the problem. Your Facebook page needs to be monitored for spam at all times. Sites that are riddled with spam can end up turning potential customers off. You and your page administrator can use it to filter keywords of your choice. Increase your Facebook marketing interface's efficiency by using customized tabs. These allow for increased organization, making your page very user-friendly. For example, if a contest is going

How to Analyse and Audit a Google AdWords PPC Account

It is simply the most powerful paid advertising platform for search online. With over 91% of the search engine market share, Google is without a doubt, the indisputable champion of all time. As a result, it's only normal that every company on earth wants a piece of the action on the first page of Google either by using AdWords PPC paid advertising or organic search marketing. Let's face it, if your website is not showing up on the first page of Google for any given keyword query in your industry, you can forget about acquiring new clients on this platform. Using the AdWords platform As we all know, with power comes complexity and learning curves before one can show noteworthy accomplishment. AdWords can make you or break you depending on your skills at managing your campaigns. Let's face it, companies don't want to lose money in the process of buying paid advertising to acquire more leads. The main purpose of any business is to grow and make a profit. At the end of the

True Status of Most Internet Marketers Revealed in Survey

To be a successful internet marketer you need a list that you can market to and the bigger your list the more you can potentially earn. A survey carried out by expert Internet Marketer Jason Dinner produced some shocking results. Out of the 1,900 surveyed 58.1% said that they were not building an opt-in list. For the 41.9% of those who were building an opt-in list here are the results of their list sizes: a) 0 - 56.9% b) 1-500 - 28.1% c) 501-1000 - 4.8% d) 1001-2500 - 3.6% e) 2501-5000 - 1.3% f) 5000 or more - 5.2% So over 50% of those who were attempting to build a list still had no subscribers and of those who had a list, the majority had a relatively small list ranging from 1-500 persons. The results to the question of how much money the average person was making online were as follows: a) $0 - 51.7% b) $1-$500 - 35.3% c) $501-$1000 - 5.3% d) $1001-$2500 - 3.0% e) $2501-$5000 - 0.6% f) $5000 or more - 4.1% In other words, just over 50% of people online earn nothing on a monthly basi